"Digital Pollution" is the most accurate term we at Web-Kong have heard as of yet to describe the deviants of the Internet. Terms such as viruses, worms, and spam, to name a few, are wide spread words but fail to collectively identify the contaminants affecting computers. As the term suggests, Digital Pollution is affects caused by the careless, the inconsiderate, and the deviant.
The cat-and-mouse battle against spammers is projected to swing in favor of the deviants. The monthly volume of spam on the Internet increased 5.5% February of this year. This means nearly 9 out of 10 business emails are spam. But what can you do to protect your business and your empoyees? There's good news and bad news.
I'm going to put it out in the open. I'm going to say the words that typically make small business owners glaze over: Website Analytics, Conversion Metrics, The Long Tail. If they mean anything to you, your small business is way ahead of the game. If not, you have some learning to do.
One of the most frequently questions ask of us is, "Do you do websites?" Yeah, but a website without consideration of Search Engine Results is one of the best ways to waste your small business's money. Being "on the Internet" is useless unless it also means your small business can be found on Google, Yahoo!, or Bing.
Consider your own habits when searching for a product or service. How often do you start an effort by knowing and typing "this-is-the-site-selling-what-i-want.com." And if you don't do this, chances are your would-be customers aren't either. So where do your clients start? At the Search Engines. And if you're not on the Search Engine Results Pages (SERPs) then you're customers aren't finding you.
About a decade ago it seemed like everyone was speculating they'd get to telecommute- at least one day a week. While that possibilty didn't reach as deep into the work force as thought, what has become a reality is that most workers, especially small business owners, are required to be in more places, more often. And when away from the office it doesn't really matter if the data you need is at the office or not...
Let's face it. We're all inundated with email and tend to neglect any info not in the first paragraph. We quickly extract what info we need and move on to the next email. Fine, except this makes us error prone, especially in instances where we use something like "Tuesday the 25th," when in reality it should be "Thursday the 25th." Some people will gravitate to the day name while others the calendar date. Oops!
In a recent conversation my brother-in-law made the comment that UPS drivers "only make right turns" on their delivery routes. A moment of pondering and it made complete sense. Each driver has dozens of deliveries per day. Planning the day's delivery route clock-wise results in simple time gains by not waiting for traffic when making left turns. Just small cumulative gains of time every day. Multiply that by the thousands of drivers in their fleet and UPS just saved themselves tens of thousands o
More great reviews for MozyPro. Consumer Research gives MozyPro's Online Backups thumbs-up for speed and features.
If your favorite browser is Internet Explorer, make sure you have the latest critical fixes- for ANY VERSION. Microsoft made updates available at this site.
